Update: Sorry for the confusion on this issue, but this is not the issue of the planned Adwords outage. This occured much earlier in the day on Friday and only affected the displaying of ads, not the user interface.
Today across my sites I noticed most of my Adsense windows were serving PSAs, which is highly unusual. I checked out some of my friend’s sites and noticed the same.
So, I figured the least I could do was send Google a message about it to see what was cooking. I received an interesting reply to the message I sent Google’s Adsense support team today:
Thank you for bringing this issue to our attention. This afternoon we encountered technical difficulties with our ad servers, and were unable to serve targeted ads to your web pages for a brief period.
Our engineers quickly resolved the issue, and ad serving has returned to normal.
For me, “quickly” involved a couple hours of no ads showing; from at least 3 to 7 PM EST. (I wasn’t home after 7, so I’m not sure how long it lasted for me after that.). It’s the best hypothesis I can come up with why my earnings were down about 30% for Friday.
Of course it’s expected that no operation can maintain 100% uptime. But what bothers me is Google didn’t notify me via email or by a post on their blog. Or perhaps the issue was too isolated to warrant a mass notification?
Any one else notice excessive PSAs on Friday?
While I don’t believe that restitution is in order, the situation does give me a kick in the pants to take advantage of the Alternate Ads URL that I’ve neglected.